The Pickleball Marketplace by Intuit Sport
Purpose
To offer players a seamless way to trade in used pickleball paddles for cash or store credit, fostering sustainability while giving customers value for their old equipment.
Step-by-Step Process
1. Online Trade-In Submission
- Visit: Customers navigate to "The Pickleball Marketplace" on the Intuit Sport website.
- Submit Details: They fill out a form with details such as the paddle model, condition (e.g., Excellent, Good, Fair, Poor), and upload photos.
- Receive Initial Estimate: An initial trade-in value is provided based on the submitted details and photos.
Online Trade-In Submission Form
2. Accepting the Initial Offer
- Acceptance: Customers agree to the initial estimate online if it meets their expectations.
- Shipping Label: A prepaid shipping label is emailed to the customer.
- Shipping: Customers pack and ship their paddle to Intuit Sport’s inspection center using the provided label.
3. In-Person Inspection
- Inspection Process: Upon arrival, the paddle is inspected to confirm its condition.
- Verification: The condition is compared with the photos and information initially provided.
4. Final Offer Notification
- If Matched: If the paddle’s condition matches the initial estimate, the offer remains the same, and payment is processed.
- If Lower: If the inspection reveals a lower condition a revised offer is sent to the customer.
- Customer Decision: The customer can accept or decline:
- Accept: Payment is processed.
- Decline: The paddle is returned to the customer at no additional cost.
5. Payment Options
- Cash Payment: Direct deposit through bank transfer or PayPal for a lower trade-in value.
- Store Credit: A digital credit for use on the Intuit Sport website, with a 10% bonus on the final offer value, encouraging further purchases.
Refurbishing & Reselling
Refurbishing Process: Paddles in good condition are refurbished and listed in the pre-owned section of The Pickleball Marketplace.
Recycling Program: Paddles that are not fit for resale are recycled in an environmentally friendly manner.
Customer Benefits
Convenience: The entire process is managed online, making it simple and hassle-free.
Transparency: Customers receive clear estimates and can decide whether to accept or decline changes after inspection.
Sustainability: The program helps reduce waste and encourages the purchase of refurbished gear.
Extra Value: Store credit with a bonus offers a better return for customers looking to upgrade their equipment
Marketing & Awareness
Seasonal Promotions: Special offers such as extra trade-in value for specific models or during holidays.
Social Media Campaigns: Highlight customer success stories, before-and-after photos of refurbished paddles, and testimonials.
Email Newsletters: Keep customers informed about The Pickleball Marketplace, new arrivals in the pre-owned section, and special promotions.